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Media and Entretainment
Hyundai Tropicalization in partnership with director: Manuel Escalante
China's Different Digital Landscape
Reach 900+ million Chinese users
Engage a growing audience
Build your brand & trust
Increase sales Value
800+ Million Users search on Baidu
1+ Billion Users engaging on Wechat
400+ Million Users active on Weibo
600+ Million Users consuming Douyin Videos
Develop your Brand
Research
- Internal perspective -
- Customer perspective -
- Competitive audit -
- Brand Audit -
Client review
Synthesize
Expose the brand position you can confidently own in the market
Write story
Determine the story and look you will take on the market
Client review
Create
Apply recommendations, decisions and creative direction
Client review
Share
Launch to your employees and the world
*Investment drivers
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- External research
- Approval layers
- Timeline urgency
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- Product complexity
- # of competitors
- Scale of operations
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